Belazu Product Design
When Belazu needed their product branded and designed they were looking for something that said sophisticated with a dash of playfulness. The produce of building out the brand identity began with many rounds of thumbnail sketches to see where we land between those two extremes. The final result is the tree/hand bold black imagery as the foliage of the tree being an olive. The colors refined the brand to it’s sophistication while still have a playful side. The project included a full brand story, brand identity, package design, web design, and photography for social media use.
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